GET TO KNOW US

OUR STORY

Freya’s Closet grew out of my own shopping frustrations. I spent years wandering malls, boutiques, and websites looking for clothes that actually fit my style and my stage of life. Too often I felt stuck between juniors and women’s sections — nothing seemed quite right. So I decided to create the kind of shop I was always searching for: a place where women of all shapes, sizes, and seasons of life can find pieces that feel like “them.

What We Do

Every style you see on Freya’s Closet is thoughtfully chosen by me with real women in mind. I focus on pieces from brands I trust — the ones that offer great fit, quality, and value — so you can skip the endless scrolling and guessing. My goal is to bring you a collection of looks that make everyday dressing simple, fun, and confidence-boosting.

Why “Freya’s Closet”?

The shop is named after my dog, Freya, who brings so much joy and laughter to my family. Her playful spirit and unconditional love are the heart of this brand. I want your experience here to feel the same way: warm, welcoming, and fun — like browsing a friend’s closet and finding pieces you can’t wait to wear.

Woman with curly hair holding a dog outdoors with trees in the background

A Little About Me

I am Sarah, the heart behind Freya’s Closet. At 36, I’m a full-time consultant navigating a busy world while learning how to create a better work-life balance. I’m based in Pensacola, Florida, where my husband and I have built our life together. We’ve been together for over a decade and just tied the knot in May 2025 — the photo here is from our honeymoon at Sandos Caracol Eco Resort in Playa del Carmen, Mexico.

I’m also a proud step-mom to two amazing kids and the pet-parent of our spoiled-rotten fur baby, Freya. Traveling, spending time with family, and sharing life’s everyday joys with Freya are what ground and inspire me. She’s the namesake of this shop and a daily reminder of the warmth and happiness I hope you feel when you shop at Freya’s Closet.